Do Ads Inspire Lawlessness?

can commercials encourage you to break the law

Commercials can be persuasive, but can they encourage you to break the law? In 2012, TV networks argued that skipping commercials while watching a recorded show was illegal. Fox, NBC, and CBS sued Dish Network over its digital video recorder with an automatic commercial-skipping feature. Dish Network fought back, filing its own lawsuit to have its devices ruled legal. This raises the question: can commercials themselves encourage viewers to break the law? While there is no definitive answer, it is essential to consider the potential impact of commercials on viewers' behaviour and whether they can influence viewers to engage in illegal activities.

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Skipping commercials during playback of a recorded TV show

The issue came to a head in 2012 when Fox, NBC, and CBS sued Dish Network over its digital video recorder with an automatic commercial-skipping feature. Dish Network's argument is that copyright is no longer a niche concern of certain industries and that corporations have made it everyone's problem by pushing to expand copyright.

The outcome of these lawsuits will have a significant impact on the way people watch television and could turn millions of American commercial-skippers into lawbreakers. While the networks argue that skipping commercials is illegal, it is important to note that this is not a settled matter, and the courts will ultimately decide whether skipping commercials during playback of a recorded TV show is, in fact, a violation of federal law.

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TV networks suing over commercial-skipping technology

In 2012, several major US television networks sued Dish over its ad "hopping" technology that allows viewers to skip past ads. Fox, CBS, and NBC Universal filed a lawsuit against Dish in California, while Dish filed for declaratory judgment in New York against those three networks, as well as ABC. The networks argued that skipping commercials while watching a recorded show is illegal and constitutes copyright infringement.

The suits against Dish were in response to the "Hopper" DVR and its "Auto Hop" feature, which automatically skips over commercials. Dish fought back by filing its own lawsuit to have its devices ruled legal, arguing that the networks were trying to expand copyright and make the law in secret.

The issue of commercial-skipping technology has sparked debate over the public's ability to access, share, and comment on the law. While television networks claim that skipping commercials is illegal, others question the legal basis for such claims.

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The power of TV networks over the public's ability to access, share, teach and comment on the law

TV networks have attempted to claim that skipping commercials while watching a recorded show is illegal. In 2012, Fox, NBC and CBS sued Dish Network over its digital video recorder with an automatic commercial-skipping feature. The networks will have to convince a judge that people who record a TV show and later decide to skip the commercials during playback are violating federal law.

This gives TV networks enormous power over the public's ability to access, share, teach and comment on the law. It also raises questions about the role of corporations in expanding copyright laws and their potential impact on public access to legal information.

While the outcome of the Dish Network lawsuit is unclear, the case highlights the potential for TV networks to influence how the public engages with the law. By claiming that skipping commercials is illegal, networks can shape public behaviour and potentially limit access to legal content.

Additionally, TV networks can use their platforms to share legal information with their audiences. This can include educating viewers about specific laws, regulations, or legal processes. By doing so, networks can play a role in increasing legal literacy and empowering viewers to understand their rights and responsibilities.

However, it is important to note that TV networks may not always provide unbiased or comprehensive legal information. They may prioritise entertainment value or sensationalism over accuracy, or present a one-sided perspective that aligns with their corporate interests. As such, while TV networks can play a role in sharing legal information, it is crucial for viewers to seek additional sources and consult legal experts to gain a full understanding of the law.

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Copyright laws have been expanded by corporations, which has made them a concern for everyone, not just certain industries. This means that corporations no longer get to make the law in secret. For example, a number of industry giants have pushed a bill that purported to be about increasing access to the law, but was actually about expanding copyright. This has given them enormous power over the public's ability to access, share, teach, and comment on the law.

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The public's right to access the law

The public has a right to access the law, and this includes the ability to access, share, teach, and comment on it. However, television networks have attempted to restrict this right by claiming that skipping commercials while watching recorded television shows is illegal. In 2012, Fox, NBC, and CBS sued Dish Network over its digital video recorder with an automatic commercial-skipping feature. Dish Network fought back by filing its own lawsuit to have its devices ruled legal, arguing that millions of Americans should not be turned into lawbreakers for skipping commercials. This dispute highlights the tension between the public's right to access and share content and the commercial interests of television networks. It also underscores the importance of ensuring that the law is accessible to everyone and not just industry giants or corporations with vested interests.

Frequently asked questions

TV networks have argued that skipping commercials while watching a recorded show is illegal.

TV networks have sued companies that produce digital video recorders with automatic commercial-skipping features.

If the TV networks are successful in their lawsuits, millions of people who skip commercials could be considered lawbreakers.

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